Knowledge

Market outlook 2026

Three forces act on the gynaecology practice at once. Here are the figures and how they fit together.

Practice building at dusk
Market situation 2026

The squeeze on the gynaecology practice.

Rising staff costs, falling fees, heavy bureaucratic pressure — and at the same time fewer and fewer young doctors taking over practices. Anyone who still wants to be operating in 2027 has to restructure now.

You know it: the phone rings while the waiting room is full. Tools that don't talk to each other. Doctor's letters in the evening, the server update at the weekend — and in the back of your mind the question of who will run the practice in five years.

This is exactly where we come in — not with yet another tool, but with a complete solution that genuinely takes the daily load off you. We see ourselves as your solution provider: set up, stay alongside, keep at it. You run the practice — the platform does the rest.

Placeholder animation · final video to follow
Modern, calm practice interior — emblematic of the gynaecology practice in 2026
Practice 2026
+0%
Medical-assistant (MFA) pay scale
Rise 2023–2025, with no plateau in sight
3/4
practices up for handover
per 2026 regional-association (KV) statistics
30–40%
Assistant (MFA) time
spent on routine documentation & phone work
0
key year
fee pressure, mandatory e-patient-record, wave of bureaucracy

Three drivers, one window of opportunity.

Practice economics are tighter in 2026 than ever before. We see three forces acting at the same time:

  • Fee pressure. Regional-association point values stagnate while material costs and pay scales climb.
  • Bureaucracy. E-patient record, digitalisation mandates, regional-association requirements — all at once.
  • Succession. Young doctors want employment, not 60 hours of self-employment.
What the studies show.
Digitalisation Practice Barometer 2025 (KBV, n=1,700) · DGGG Commission on Digital Medicine
87%
of practices use the e-doctor's-letter — e-prescription and e-sick-note are almost universal.
15%
receive hospital discharge letters electronically — extra work and duplicate documentation are the result.
>50%
of practices report weekly or daily disruptions of the telematics infrastructure (TI).
#1
Systems that don't talk to each other are, per the DGGG, the main bottleneck for gynaecology practices.
Market overview

Where we fit in.

We looked at the market when we started — and the honest answer is: there are good gynaecology-specific systems and solutions with AI. Our difference is not that AI exists, but that the practice starts fully set up and is proven against a real gynaecology practice as the benchmark.

Standard PMSGeneralist
Gyn softwareself-configured
GYNFLUENCEPractice-in-a-box
Built specifically for gynaecology
module only
✓
✓
AI integrated from the ground up
partly
partly
✓
Fully set up — no self-configuration
–
–
✓
Proven at a real gynaecology practice
–
–
✓
Setup · migration · support from a single source
partly
partly
✓

Comparison by category, not a vendor ranking. A snapshot from our launch phase — no warranty given, feature sets change continuously.

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